frank_d Posted March 9, 2017 Share Posted March 9, 2017 There’s a sh*t storm brewing over on twitter right now, when a user spotted a new poster from the “doers” campaign…Here’s a link so you can see what people are posting about it:t*********m it's B! Cavello ? (b_cavello) The "gig economy" is literally killing us.Most depressing ad of the day goes to: @fiverr ? 8:31 AM - 9 Mar 2017 12K 6.2K Thoughts? Link to comment Share on other sites More sharing options...
emmaki Posted March 9, 2017 Share Posted March 9, 2017 More crap from a coked-up marketing exec. Next!EDIT: “follow through” is nice though. As Urban Dictionary defined it, “when breaking violent wind allows a chocolate mini-egg to escape.” Link to comment Share on other sites More sharing options...
miiila Posted March 9, 2017 Share Posted March 9, 2017 Yes, it´s dangerous to use words like ‘deprivation’ in a sentence contaning drugs in mass marketing. Link to comment Share on other sites More sharing options...
thetruemelissa Posted March 9, 2017 Share Posted March 9, 2017 This isn’t a good ad, but some of the objections are also OTT. There are people moaning that Fiverr doesn’t provide “its” contractors with a break room, for instance, and someone else thinks Fiverr is horrible because it doesn’t give all of us medical benefits. That’s just silly.So … yeah, bad ad, but also a bad case of unrealistic expectations on the part of many of the flamers.Just in case, though – Fiverr staff, if you would like to come over and add a break room to my house, I’ll take it. 🙂 Link to comment Share on other sites More sharing options...
emmaki Posted March 9, 2017 Share Posted March 9, 2017 I am loving the Twitter vitriol, btw. Link to comment Share on other sites More sharing options...
miiila Posted March 9, 2017 Share Posted March 9, 2017 Does fiverr sell those ad posters? I don´t care for not eating and I love naps, but I might want to buy the do now ask forgiveness later one to inspire me. On second thought though, I don´t need a poster for that, I´ll just, like, do. Link to comment Share on other sites More sharing options...
emmaki Posted March 9, 2017 Share Posted March 9, 2017 Someone photoshopped it with a more, uh, honest version.https://■■■■■■■■■■■/paraxiome/status/839914099836350464 Link to comment Share on other sites More sharing options...
frank_d Posted March 9, 2017 Author Share Posted March 9, 2017 Someone photoshopped it with a more, uh, honest version.C6f5VbqUwAAFfyl.jpg1172×1172 168 KBhttps://■■■■■■■■■■■/paraxiome/status/839914099836350464THAT’S BRILLIANT!!! 🙂 Link to comment Share on other sites More sharing options...
miiila Posted March 9, 2017 Share Posted March 9, 2017 Someone photoshopped it with a more, uh, honest version.C6f5VbqUwAAFfyl.jpg1172×1172 168 KBhttps://■■■■■■■■■■■/paraxiome/status/839914099836350464He forgot to get videohive into that, that´s what happens if you sleep too much. Link to comment Share on other sites More sharing options...
cyaxrex Posted March 9, 2017 Share Posted March 9, 2017 This is a horrible ad. All it succeeds in is people remembering it because of how bad and slightly disturbing it is.All this ad does, is say to people who already use Fiverr to buy stuff that their sellers are drained insomniacs. It then says to people who don’t already use Fiverr, “hey, look how odd and dismal we are.” Lastly, it says to potential new freelancers, WE HAVE ABSOLUTELY NOTHING REWARDING FOR YOU HERE - JOIN THAT OTHER PLATFORM OR DIE A SLOW AND AGONIZING DEATH.Terrible from all levels and angles. How this could be taken from a concept to an actual printed and distributed poster is beyond me. Logically it signals poor marketing recruitment choices, piss poor project oversight, and diabolically budget management.Short story: If ever you wanted proof that Fiverrs inside circles are a bunch of self-affirming millenial trendies completely out of touch with reality, this is it. Link to comment Share on other sites More sharing options...
nikavoice Posted March 9, 2017 Share Posted March 9, 2017 You Eat A Coffee For Lunch? What in the hell! -cringe- 😟The copywriter tanked with this line. ☕ Link to comment Share on other sites More sharing options...
djgodknows Posted March 9, 2017 Share Posted March 9, 2017 Reminded of this:Your ❤️ Link to comment Share on other sites More sharing options...
emmaki Posted March 9, 2017 Share Posted March 9, 2017 Blame these guys (warning, front page of this website may induce epileptic fit)http://dcx.nyc/Interesting snippet from a PR about these guys:“Fiverr has the potential to democratize entrepreneurship and change history, just as the Ford Model T democratized cars,” said Douglas Cameron, founder of DCX. “We’ve started using Fiverr ourselves to create animated videos and illustrated storyboards, so we have a firsthand understanding of how Fiverr can help small businesses become much more competitive. Our goal is to push Fiverr’s revolutionary business model by educating the entrepreneurial public on how they can use Fiverr to rapidly build their own businesses and thrive economically.”http://www.marketwired.com/press-release/dcx-growth-accelerator-named-as-fiverrsr-global-agency-record-strategy-creative-2167881.htmMake of the highlighted section in relation to the “eat coffee”, “follow through”, general tone deafness and everything else that is wrong with ad what ye will.EDIT: it’s worth nothing that the former head of marketing quit around this time, joined by another senior member of the marketing team. So who knows… Link to comment Share on other sites More sharing options...
frank_d Posted March 9, 2017 Author Share Posted March 9, 2017 Blame these guys (warning, front page of this website may induce epileptic fit)http://dcx.nyc/Interesting snippet from a PR about these guys:“Fiverr has the potential to democratize entrepreneurship and change history, just as the Ford Model T democratized cars,” said Douglas Cameron, founder of DCX. “We’ve started using Fiverr ourselves to create animated videos and illustrated storyboards, so we have a firsthand understanding of how Fiverr can help small businesses become much more competitive. Our goal is to push Fiverr’s revolutionary business model by educating the entrepreneurial public on how they can use Fiverr to rapidly build their own businesses and thrive economically.”http://www.marketwired.com/press-release/dcx-growth-accelerator-named-as-fiverrsr-global-agency-record-strategy-creative-2167881.htmMake of the highlighted section in relation to the “eat coffee”, “follow through”, general tone deafness and everything else that is wrong with ad what ye will.EDIT: it’s worth nothing that the former head of marketing quit around this time, joined by another senior member of the marketing team. So who knows…I’d like to order a gig or two from them, see what they are about.(and what’s their turn around time) Link to comment Share on other sites More sharing options...
emmaki Posted March 9, 2017 Share Posted March 9, 2017 I’d like to order a gig or two from them, see what they are about.(and what’s their turn around time)Nice work if you can get it, I suppose. Link to comment Share on other sites More sharing options...
catwriter Posted March 9, 2017 Share Posted March 9, 2017 It reminds me of this… https://www.instagram.com/p/BRbXM0WjVI5/(not my account, obviously) Link to comment Share on other sites More sharing options...
frank_d Posted March 9, 2017 Author Share Posted March 9, 2017 It reminds me of this… https://www.instagram.com/p/BRbXM0WjVI5/(not my account, obviously)I think Fiverr should hire 9gag for their next campaign. Link to comment Share on other sites More sharing options...
emmaki Posted March 9, 2017 Share Posted March 9, 2017 I think Fiverr should hire 9gag for their next campaign.Given the parlous state of this case study, I’m inclined to agree:http://dcx.nyc/project/fiverr/ Link to comment Share on other sites More sharing options...
cyaxrex Posted March 9, 2017 Share Posted March 9, 2017 Given the parlous state of this case study, I’m inclined to agree:http://dcx.nyc/project/fiverr/Oh God, help us all. Link to comment Share on other sites More sharing options...
emmaki Posted March 9, 2017 Share Posted March 9, 2017 What I would like to know is why DCX (The “Doug Cameron Experience”) only has one client on its books (or at least, only one they’re bragging about). The website is also largely incomplete. If you want to find out more about Doug Cameron’s “Cultural Strategy” (Shades of Mao, anyone?), the page doesn’t exist.Can we all smell the stench of corruption and fish guts? Link to comment Share on other sites More sharing options...
psychicbunny Posted March 9, 2017 Share Posted March 9, 2017 Someone photoshopped it with a more, uh, honest version.C6f5VbqUwAAFfyl.jpg1172×1172 168 KBhttps://■■■■■■■■■■■/paraxiome/status/839914099836350464LMAOOOO the edited version of the poster is gold hahaha Link to comment Share on other sites More sharing options...
psychicbunny Posted March 9, 2017 Share Posted March 9, 2017 Fiverr should hire me as their campaign manager Link to comment Share on other sites More sharing options...
frank_d Posted March 9, 2017 Author Share Posted March 9, 2017 Fiverr should hire me as their campaign managerSetup a gig for that and use the promote a gig feature. 😉“I will create Fiverr’s next campaign” Link to comment Share on other sites More sharing options...
nikavoice Posted March 9, 2017 Share Posted March 9, 2017 Interesting read. Outside of the box thinkers, I suppose. After, reading this bit. 😶 Executive Creative Director Tommy Noonan created the “Trump Hut,” a luxury protest hut in the shape of Donald Trump’s hair, which received national and international media attention. Link to comment Share on other sites More sharing options...
frank_d Posted March 9, 2017 Author Share Posted March 9, 2017 Interesting read. Outside of the box thinkers, I suppose. After, reading this bit. 😶 Executive Creative Director Tommy Noonan created the “Trump Hut,” a luxury protest hut in the shape of Donald Trump’s hair, which received national and international media attention.Sounds like they are the vegan hipsters of marketing. Link to comment Share on other sites More sharing options...
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