Tune in to tomorrow’s webinar on writing SEO briefs

[Kesha]

Mark your calendars! Our next buyer’s webinar takes place tomorrow, November 30, at 12:00 P.M. EST. This time, we’re diving into the art of crafting the perfect SEO briefs.

Effective SEO can undoubtedly skyrocket your business, but finding the right SEO expert to assist you is key. Join us tomorrow as we uncover all the secrets to attracting the right freelancer for your SEO project. Here’s what’s on the agenda:

• Unveiling the SEO code: Discover the key elements every SEO brief must include to maximize your freelancer's efficiency.
• Insider tips and tricks: Gain exclusive insights from seasoned SEO experts on what makes a brief stand out and generate results.
• Interactive Q&A session: Have the chance to ask any questions on enhancing your briefs so the best freelancers find you.

Join us by following this link to register. We look forward to seeing you there! 

[Kesha]

Couldn’t catch the last buyer’s webinar on creating the perfect SEO briefs? Don’t sweat it! Here’s a quick rundown of what we went over.

First up, we dove into the importance of SEO, otherwise known as Search Engine Optimization. Integrating SEO into your marketing and advertising strategies comes with many key benefits:

• Increased Visibility and Traffic- People rarely venture past the first and second page of search results when browsing the web. SEO boosts your ranking, making it easier for customers to find you.
• Credibility and Trust- Higher ranked sites are perceived as more credible, increasing the chance that users will buy into your brand.
• Cost-Effective Marketing- There may be a significant upfront cost but the long-term benefits of SEO make it a worthwhile investment. 

Next, we discussed the different kinds of SEO, as not all strategies are created equal. Depending on your business needs, you’ll want to consider the following categories:

• On-page SEO- Focuses on optimizing individual pages through content, images, HTML tags and more. 
• Off-page- Involves activities outside the website like link-building and social media marketing. This helps build credibility and authority for your website. 
• Technical SEO- Improves the technical aspects such as speed and mobile friendliness.

Finally, we talked about how to find the right freelancer to help with your SEO needs. To start, you can either submit a brief using the Post a Request feature or by contacting a seller directly. Here’s what your brief should cover:

• Clarity- Provide a detailed explanation of your project’s goals, requirements and expectations, including examples whenever possible. The more information you provide, the better.  
• The Right Category- Selecting the right categories will help enhance your order and attract the sellers most suitable for you.
• Budget and Timeline- Specify your budget and ideal timeline. Keep in mind that quality work comes at a reasonable price and it takes time to see tangible SEO results.

Before you submit your brief, make sure to double-check it for accuracy! Submission does not obligate you to purchase a service, but expect to receive communications from interested sellers. 

If you're not finding exactly what you need, we encourage you to ask clarifying questions to further qualify sellers until you meet the perfect match to elevate your SEO game. You can also reach out to our Customer Success team at buyer-success@fiverr.com, where our dedicated team of Customer Success Managers can help you with all your matching needs.

Did you find this recap helpful? Let us know if you have any follow-up questions, and we hope your next SEO project soars your business to the next level!