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How bought backlinks can negatively impact your S.E.O


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Many sellers offer to submit a website to a variety of web directories or websites (usually low-quality). It’s important to understand that there are a few high-quality web directories or websites that are worth getting a backlink from.

It’s important to understand that there is nothing wrong with buying links. Thousands of companies buy links on webpages because it’s a great way to reach more people. In fact, a lot of companies make a decent ROI through links that they’ve purchased on various webpages.

However, the search engines want webmasters to label paid links with a no-follow tag, which means ranking power is not passed through the links.

Webmasters need to avoid paying for links that are do-follow, which means the links pass ranking power. Although research shows that paid links do increase search engine rankings, they can also cause ranking penalties, which have catastrophic effects on search engine rankings.

The Yahoo, Best of Web and DMOZ web directories are looked favorably upon by the search engines because they’re heavily moderated. Backlinks from many low-quality web directories can negatively affect search engine rankings.

There are many software programs that automatically spam forums and blog with comments, and these programs normally build anchor-rich backlinks, which means a keyword phrase is used in the place of a real name.

If you leave a bunch of backlinks on blogs or forums using your real name, this shouldn’t negatively affect your search engine rankings. However, creating backlinks on blogs and forums using keyword-rich anchors is one of the fastest ways to get a search engine penalty.

So, becareful who you trust for making your website backlinks.

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