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To effectively share your gig on social media platforms for attracting clients outside the marketplace, follow these steps: Choose the right platform: Identify the social media platforms where your target audience is active and present. Optimize your profile: Make sure your profile is professional and reflects your brand, services and skills. Create visually appealing content: Use high-quality images and videos to showcase your work and services. Highlight your unique selling points: Emphasize what sets you apart from others in your field and the value you offer. Engage with your followers: Respond to comments, direct messages, and mentions to build a relationship with your audience. Share regularly: Consistently share your gig and related content to maintain visibility and build a following. Utilize hashtags: Use relevant and popular hashtags to increase the reach of your posts. Collaborate with others: Partner with other freelancers or businesses to cross-promote each other's services. By following these steps, you can effectively promote your gig on social media and attract clients outside of the marketplace.