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A popular question asked by many new members on Fiverr is: "How do I get my first client?". Of course, you can add a few gigs and hope for the best, but that does not maximize your chances of getting your first client and often results in you losing interest in the platform (or even frustration because it's not working).


Well, you might know that you are the best of the best, but your future client needs to know that as well! How can you let them know? By optimizing everything you can with many hours of research. You can do a few things to improve your general profile and increase the chance of receiving your first order. 

Let's divide it into the following sections:

- Freelancer Profile
 - GIG optimization
 - Customer Contact/Inbox
 - Analyse & Adjust


 Make sure to utilize every feature available. This doesn't just mean your profile picture and description, but everything! Upload your portfolio, add your languages (and be honest about them), take Fiverr tests, add your skills (not too many, just those that complement your offerings), and include your education and any certifications if possible. 

Focus on providing the client with as much relevant information about you as possible. Remember, only add valuable information that the client can use and would want to know before contacting you! 


 Make sure you have GIG offerings that you are good at and can deliver exceptional results in. You really want to focus on getting those 5-star reviews as soon as possible. This will help build your profile and gigs. Don’t pick stuff you're new at. Let’s look at this example: 

You have 2 years of experience in video editing. You are passionate about this and have done many projects (personal or professional) related to video editing. You can offer quality videos to clients. You also started learning to create photoshopped thumbnails, maybe a month ago.

Now, on Fiverr, which would be your first gig offer? 


You have the most experience in video editing! So, of course, this niche will be your first offering on the platform! Does that mean you should have only one gig? NO! You can break video editing up into multiple gig offers. 

Here are 5 examples of offers RELATED to video editing:


Now you have 5 video editing-related gig offers, but broken down into different niches. This increases your chance of getting a first client. By spreading your reach, you ensure visibility on multiple search results. 

: The way a client finds you is by using the search bar or selecting a niche in the menu. What can we learn from that? We need to optimize our keywords, general SEO, and ensure to place your gig in the right niche. Fiverr analyzes your gig title to find the best-fitting niche. Is this not the niche you want? Try renaming your gig title. 

(EXTRA TIP: Look at other gig titles in this niche. Don’t copy the exact words, but try to give it your own spin. Make it appealing, easy to read, and easy to understand.) 

 By optimizing your keywords, you ensure maximum reach and maximum impressions in search results. When having multiple gigs, try to match the keywords based on these sub-niches. Try to stay away from general keywords. At the end of other freelance gigs in the niches, you can see the keywords they use. Use this information to optimize your own gig! 

Here are examples of keywords based on the video editing niches:

Gaming, YouTube gaming, gaming video, video editor, funny gaming video) 

 (Twitch edit, Twitch video, highlights video editing, Twitch highlights, streaming video editing) 

 (Corporate video, corporate video editing, company video, company introduction video, professional corporate video) 

 (Social media video, Instagram reel video, social media video editing, reel editing, Instagram reels) 

TikTok edits, TikTok video editing, social media video editing, TikTok highlight video, TikTok editor) 

BONUS TIP: Double-check your keywords for spelling mistakes. This happens a lot, for example, "TikTok highligt video."


Now let's first talk about your gig description. 

IMPORTANT : DONT LET CHATGPT WRITE YOUR DESCRIPTION. EVERYONE CAN TELL IT WHEN YOU DO! 

You can ask if ChatGPT can do a double check on spelling, etc., but don’t copy-paste the text and call it a day. Invest time in your description, and make clear what might be unclear for the buyer. Make sure you use the keywords in your description and highlight important information. After making your gig offers, come back to the description and edit the information if needed. 

Use proper grammar and punctuation. Write it as a draft in another document first if that makes it easier for you. Remember: It's normal to invest up to 3 hours to fully optimize your gig description. 


You can decide what you want/what you think will work best. 

Let’s go over both and talk about positives and negatives 


 This one is great to ensure a fast order but might scare clients away when they are forced to have options that they are not looking for.
 See this example: 

Buyer wants a 30-second video edit with unlimited revisions and an MP4 delivery in reel format. 

30 seconds reel edit
 Unlimited revisions
 MP4 delivery
 Source file
 Price: $75

A buyer might see this and notice the price with a source file, even though they don’t want it. This forced option might result in the buyer looking past your gig and choosing another one. 


 When offering gig extras, customers can base their order on their needs. You can have up to 3 (CUSTOM) gig extras. 

Source file ($10)
 Proofread your texts ($10)
 Extra fast delivery ($30)

disclaimer: prices are random as an example, please don’t price too low, know your worth!


A negative with this method is that it potentially scares buyers by having to make so many choices or maybe that it takes too long for the client. But then again, would you want to work with those kinds of clients? 


Also important in your offer: Price what you’re worth! Don’t offer a service that takes a minimum of 2 hours for just $5. I get the idea—low price means faster clients. But it can also mean bad clients, demanding clients, negative review clients, etc. 


A good client knows your worth and the effort you will take for a project. When a potential client does not understand that, move on!
 Also, a $5 gig is a big red flag to me (and to many buyers). Price competitively and fairly, based on others in the niche as well. Try to find a middle ground!
 Let’s move on to the next section, shall we? 


 I can already hear you... what? Customer contact and my inbox? Can I change the colors or something, or can I look for customers in my inbox?
 No, and NO! 


What I mean is optimizing a few things. Ensure (if you want) that you have the Fiverr app installed on your phone. This way, when a client contacts you, you are not depending on your computer to see it, but you will be able to talk to them faster, increasing the chance of landing the deal and preventing the buyer from going elsewhere.
 Of course, you are not online 24/7... and if you are... might I suggest you touch some grass... 


So how can I ensure my client knows I am alive, well, and ready to respond soon? AUTOMATIC MESSAGE. 

Hello Buyer! Thank you for reaching out. I strive to respond promptly, but it might take a few hours depending on the time you message me.
 I am available for work and would be happy to assist you! Please hold tight while I respond. In the meantime, make sure you have sent everything I might need to provide a proper offer or advice. Thank you in advance!

Implying the importance of responding soon. 

Kindly remind that it might take some time, (I’m sleeping, or am with family & friends.) 

Letting them know I am available for work and happy to assist. 

Extra note for yourself: remind the buyer to double check if they have send everything I might need. 

Tell them this information can help us in continuing faster. 

You can change this message up if you are on vacation, something like 

Hello Buyer!
 Thank you for reaching out. I would love to help you with this project. Unfortunately, I am currently on vacation until [last vacation day] and will not be able to work on my computer until then.
 If your project doesn't have an immediate deadline, or if your deadline is after I return, please feel free to message me when I’m back. I would be glad to discuss your project further at that time. If not, I'm sure someone on this platform will be able to help you out!
 Thank you very much for your understanding.
 Best regards,
 [Your Name]


In addition to automatic replies, you can also develop a few quick responses. Customize these based on questions you get a lot. I personally use these when I’m on my way or between appointments. Because when you are busy, you are more likely to make grammar or spelling mistakes, which is a big turnoff for clients. 


 Here we are at the final part… finally… 


This is one many sellers forget or don’t even think about. 


These are the metrics everyone can use: 


What can we do with this information? Improve our gigs, of course! Here is my workbook for these metrics: 

 Low impressions mean not many people see your gig. This is important because if buyers can’t find you, they will... surprise... not buy! When the impressions are low, I improve my: 


Play with this until you see improvements! 

 With impressions come clicks. What is a click? That’s an impression (someone seeing your gig offer in the search results) and clicks on it. This is already a big step for you as a seller. It means your offer is attractive for buyers to click on it. But what does it mean if you only get like 2 a month while having 2K impressions?
 It means one thing: Your gig does not convince buyers to CLICK on it. You can improve the following things: 

An eye-catching (but informative) thumbnail related to your offer 

High-quality uploads and the advised image guidelines of Fiverr (1280x769) 


You get the impressions, you get the clicks... but no one orders? It’s time to improve either your offer or description. Here are some things to look out for: 

A Fiverr Guide for one of the most asked questions: How to get that first order!

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