Logo Maker Tagging 101: When Buyers Tag the word "Nature"- what do they want to see in a logo?

# Profile Optimization

Logo Maker food for thought

Hagit Marcus Bor

Hello Talented Sellers! A lot of buyers are looking for the tag “Nature”. Thing is, nature is not an object so we usually don’t tag it. The tag Nature is a term that is up to interpretation and It seems like our buyers has a specific interpretation to it.

After we find out that buyers are looking for the tag, or rather the term “Nature”, we ask ourselves two important question:

What do they actually mean when using this term? What elements do they want to SEE in a logo that has “Nature” in it?

What industries is this tag being searched in? If we know the industry it can help us shed some light at what they want to see

Here is what we found: One would think that this tag would be searched in industries such as “Agriculture“ or “Travel”, right? Wrong! Interestingly enough- the most popular industries linked to the tag “Nature” are:

Health & wellness

Mental Health Care

Fashion & Apparel

When combining nature + Health & Wellness / Mental healthcare + Fashion What would those logos contain?It turned out that what buyers are looking for is not a natural scenery (a lot of trees, a house etc) but a very simple, one item clean logo such as a leaf, a few leaves, a flower, or a simple tree.

With that knowledge in mind we encourage you to tag existing logos and add new ones using the keyword + industry combo and see what happens! If you have any questions/ comments feel free to ask.

Good luck and have a great weekend!

Comments (5)

Popular