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I see a lot of you struggling to get your gigs noticed and your skills sold. I often chime in on those posts because I hate seeing good talent go to waste. This is especially true in the more technical categories, like programming. 

If your gig description reads like a software manual, you're doing it all wrong. So the idea here is to turn your gig from software manual to a benefit-packed conversion magnets. 

First off, ditch the jargon. Your buyers don't care. They care about what your skills can 

People buy solutions to their problems. They buy benefits, not features. 

Make it about them, not you and the tools you use. Focus on what you can deliver. 

For example, if you’re a web designer, don’t just say you’re an expert in HTML, Bootstrap and CSS. 

. Most buyers probably won't know what Bootstrap is. 

 your skills will help their site load faster, look stunning on any device, and ultimately pull in more sales. Tell the buyer 

And once you're done listing the benefits, make it 

. People rarely make purchase descicions based on facts alone. We're far too emotional for that. 

How does your service make life easier for the buyer? Paint a picture of success and satisfaction. 

Rather than stating you offer “SEO optimization,” explain how you’ll help them dominate their niche, attract floods of visitors, and outshine competitors. 

Another mistake I see again and again, are sellers beating around the bush. "Please message me so we can discuss your order". 

Don’t meander around you wanting an order. 

 of working with you, and all they need is to know what to do next: 

“Order now to transform your website,” “Message me today to start seeing results,” etc. 

Direct commands coupled with an immediate benefit to 

 bottom line. This is how you convert. Not by listing every programming language you know. 

It's not about you. It's about them and what they'll get out of this. 

And remember: Every word should serve a purpose in your description. If it’s not selling, it’s not staying, so trim it, edit it and keep the best. 

How to Craft a Killer Gig Description That Converts

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