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And The Typeface Of The Year Is… 🔡

Logo Maker Team

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Every designer knows typography plays a crucial role in logo design. When it comes to logos, typeface is not just about aesthetics—it’s about communication. The right font gives your brand a distinct personality and reinforces its voice. When used correctly, it creates a logo that not only looks great but tells your brand's story in a single glance.


With the end of the year approaching, the Logo Maker team got into detective mode again, this time to figure out which typeface designers are loving and buyers were swiping right on the most. And the results are in! (Hint: It's not Arial!) 


Do you consider yourself a font aficionado? 


Read the characteristics below and see if you can figure out which one got top marks. 


Versatile Style: Our chosen typeface has a variety of weights and styles (from thin to black, regular to italic) making it extremely versatile and perfect for different uses. Think of it like a fashionista, with the right look for any occasion—whether it's strutting its stuff in body text or stealing the spotlight in bold headlines.


Wide Appeal: With clean lines and a modern touch, our chosen font is a go-to in digital and print media, particularly favored in web design, branding, and user interface projects. Its readability and clarity make it a top pick for both display and body text.


Accessible Chic: Found on Google Fonts, this MVP is an open-source gem that suits personal and commercial needs, winning hearts among designers.


Brand Darling: Many brands love its contemporary charm, using it to convey clarity and modernity across diverse industries.


Unique Warmth: While compared to geometric sans-serifs like Gotham and Proxima Nova (no shade!) our chosen typeface stands out with slightly curved lines, for a friendlier, warmer touch.


Ready to see the results? Scroll down to see if your guess is correct.

And remember, use this info to your advantage! 

Incorporate the top typeface into at least one variation of your next logo design for better results.


 Without further adieu…


Click here for the answer!


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Totally get the importance of fonts in logos and communication is key! The typeface characteristics sound like the perfect combo of versatile, modern, and accessible. Can't wait to find out which one's the star. Excited to see the results and definitely going to use this insider info for my next project!

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On 12/21/2023 at 4:12 PM, fransprasetyo said:

Hey Fiverr! I was wondering if it's possible to add these favorite fonts to the top of the list of font choices when creating a logo. It would make things so much easier for us! What do you think, is this a good idea? Thanks for your help!

Definitely on our bucket list! 🤩

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