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Fiverr gig description is the heart of your entire gig. A well-written description has the potential to gain the trust of buyers and get more orders. However, creating a catchy gig description can be a challenge when you have no idea of the points you should focus on.


Your gig description serves the same purpose that a sales page does. You are pitching a service and have limited space & characters for it.

A good gig description should cover the following points:

  1. Identify the Problem
  2. Provide Solution to It
  3. Build trust by mentioning your experience.
  4. Answer the questions of buyers related to your service
  5. Add Call-to-Action

Few Tips to Write Compelling Description for Fiverr Gig


1. Do Proper Research

Before creating a description for your own Fiverr gig, search for the gigs that are related to your service.

The gigs of the top-sellers are usually written in the perfect way – using keywords and describing important points very clearly.

Read the description of those gigs and note down the points they are focusing on.

Remember, don’t copy other seller’s descriptions because you can face different issues while doing this. Fiverr does not like or approve copied or modified descriptions. You will have a hard time ranking your gigs higher in the Fiverr search engine.

Besides all the algorithmic rules, the original, unique, and user-friendly description always has an upper hand on the copied ones.

2. Use the Right Keywords

Fiverr gig SEO is an important part of creating a sales-generating gig. Selecting and using the right keywords in your gig description is an essential part of Fiverr gig SEO.

Always use 2 to 3 carefully-chosen keywords in your gig description. Keywords help you to get a good ranking in search results.


3. Provide an Introduction

See, your gig description is not a cover letter so you don’t need to add a lot of formalities or lengthy introduction.

You have a limit of 1200 characters in the gig description section so there’s just no space for irrelevant stuff.

Provide a short and to the point introduction of yourself and your service in 1 to 2 sentences.

Write in simple English because most of the buyers are non-native English speakers and they find it hard to understand difficult words.

Most of the buyers make up their mind to purchase your gig after reading the first few sentences of gig description. So, stick to the important facts and keep the intro precise.

4. Mention Your Experience

Buyers like to work with experienced sellers. If you have experience of the service you are offering in the gig, it’s good to tell buyers about it.

Provide a short detail of your experience and the information that makes you stand out among other sellers in your niche.


5. Define the Unique Selling-Points of Your Service

This is the main area of your gig description. Explain all the features that you are offering in your gig here. Write about how your gig is unique and why a buyer should hire you. Mention your strong points to convince buyers that you are the right person for their job.

In addition, format the whole description nicely. Make use of bullet points and highlight features to put emphasis on the important parts of the gig description.


6. Explain What You Need from Buyer

In order to avoid any kind of inconvenience, let buyers know your requirements. Tell what you need from them before they place an order on your gig. Explain to buyers that you can create a custom offer if they have some additional requirements.


Why Buy From Me

  • I Prioritize Your Satisfaction
  • Experienced Professional Who Knows Her Job
  • Excellent and Easy Communication
  • Quality Guaranteed
  • In-time Delivery
  • Quick Response
  • Open to Custom Quotes

7. Encourage Buyers to Contact You or Place Order

This is the last part of the Fiverr gig description where you encourage call-to-action.

Some buyers just bounce off without contacting you when they have unanswered questions in mind. Ask them to contact you if they still have any question in mind. You may also push them to make a decision and place an order on your gig.



That’s it, folks! Fiverr gig description is all about building credibility in the eyes of buyers so that they can place an order on your gig.

If your description makes buyers feel that they can trust you with the job, you’ve done an amazing job. However, if you are struggling to write a persuasive gig description for Fiverr, consider following the above-mentioned points.

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