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How do I write a cover letter or buyer request?


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HI, I am new at fiverr but an experienced freelancer since 2007. I have some tips for new sellers to use the “See Available Projects” section.

Here are some of the things you MUST keep in mind while writing for Available Projects:

  1. Read the brief:
    Read the summary, at least, TWICE before writing.

  2. Are you the best fit?
    Make sure you understand what the buyer exactly wants. If you don’t understand or if you think you aren’t the absolute BEST FIT for the job, don’t waste your time and the buyers. Besides, you only get a fixed number of proposals you can send every day. Use them wisely.

  3. Keep it Simple:
    If you have decided to write for a project, keep it short, simple and to the point. Buyers can see your basic information from your profile (and they would). You don’t need to go into that detail in the bid.

  4. Don’t Use the Same proposal for every job:
    Some of the sellers are in the habit of using same scripted bids for every job. Buyers can smell that from a mile and are offended by it. If you cannot take out the time to write a customized proposal or bid for them, how will you take the time to produce high-quality original work for them?

  5. Use friendly, conversational tone:
    It is not necessary to use complex technical words to impress buyers into hiring you. Most of the buyers are impressed by your originality. The more personal your proposal is, the more are your chances of getting hired. Address the buyer by their name at least twice in the project.

  6. Tell the buyer what you can do for them:
    Give the buyer a reason to hire you. You are a 22-year-old graphic designer with 15years of experience (apparently you started designing at age 7. Seriously?) You have one course or training or degrees in graphic design blah blah. There is a 98.999% chance there are plenty like you saying the same things.

Tell the buyer exactly why they should hire you and not anyone else from among the 20-30ish proposals they receive. They have a problem they would like solved. Tell them how you will solve their problem.

  1. Address the buyer’s needs in the first sentence:
    You can win or lose the bidding war based on the first sentence you write in your proposal. If you were a buyer with some 20-30 proposals to go through, you would only be gliding through all of them, paying attention only when something caught your eye right away.
    Make sure the first sentence of your proposal addresses your buyer’s needs, discuss your prior experience with similar jobs in later judgements.

  2. Proofread:
    Use correct grammar, punctuation, and sentence structure. Always improve your proposal before sending it. A rough and randomly written proposal will give the buyer the impression that you aren’t very serious about their job.

  3. Offer higher prices:
    This works out better than one because high prices are perceived to mean more top quality. By offering high priced services, you are establishing yourself as an experienced freelancer who is new to the website but know his/her worth.

I hope you find this article and these samples useful. Go hit Fiverr right away and use these strategies to find your next big client… Happy Fiverring!

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Hey!
This is my proposal…but l’m not getting orders. please check it out. If you can send me good proposal for my graphic design…because my English is weak…

Hello

I hope you’re doing good

I am a professional graphic designer with 3 years of experience in design. Level Two seller & Rated a full 5-stars by many happy customers! And now I’d like to help you as well.
I’ve understood your request and I am confident about my skills and experiences. So you should hire me.Feel free to contact with me any time. I will deliver you your order within 24 hour and I will assist you until you are satisfied.

100% satisfaction guaranteed(I will offer refund if you are not satisfied with my work).

Just inbox me, and we can get started…
Regards,
Asad Zia

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It kind of sounds like you’re overselling yourself. Your proposal sounds more like it’s about you than the client.

First, I would suggest taking out the ‘I hope you’re doing good’ part. It feels like it’s been copy and pasted, and you’re saying ‘I hope you’re doing good’ to a stranger. You really should only say this to someone you know. It’s not really a professional greeting.

Also, instead of saying that you’re a level two seller and rated 5 stars (which is obvious from someone checking out your profile), focus on the problem they have that you can solve.

Also, it may not be a good idea to use ‘I’d like to help you as well’ because it sounds like your needs. It’s clear you want to help, you sent the offer! Instead, use something more confident like ‘I’ve had many happy customers and can help you as well.’ The ‘can’ shows that you’re capable.

You say ‘I’ve understood your request and I am confident about my skills and experience,’ but ‘understood your request’ is vague and ‘I am confident about my skills and experience’ makes it sound like you’re trying to prove you’re confident, and not that you are. Instead, what request have you understood? What specific problem do they have (maybe they need a design that’s eye-catching) and how can you solve that problem? If they want an eye-catching design, tell them that you’ve created eye-catching designs for client and they can check out your gig to see them.

‘So you should hire me’ is something I wouldn’t highly recommend not saying. It sounds like you’re pushing them to hire you/ sounding a little desperate. When someone asks me to ‘hire them’ or ‘choose them’ it makes me feel like they just need the work and that they’re not professional. ‘Feel free to contact with me any time’ makes you seem like you have a lot of free time. Instead, I would suggest ‘If you’re interested, send me a message.’ It’s straight to the point and seems more professional. You’re putting the choice in their hands.

After that, you should just end it. You want to end with contact, not keep selling yourself. They can see you have 100 % guarantee and offer refunds in your profile. Also, ‘Just inbox me, and we can get started…’ is pushy. It’s like you’re saying, ‘you want me, so choose me already, all you have to do is message me.’ I never choose people who are pushy.

Overall, you’re a designer so what you’re really selling is your portfolio (the images on your gig). Before I ever buy from a designer, I look at their gig photos to see if their images match what I’m looking for. So you want to get them to check out your gig. The best way to do this is to show that you have experience (I think it’s enough to say you’re a professional designer and have designed ___ (whatever you’ve designed). Then address their problem (such as needing an eye-catching design for Fiverr) and show how you can help with that problem. Finish off with telling them to check out your profile to see your work and send you a message if they’re interested.

That’ll shorten your offer to about 3-4 sentences, but come across much more professional and client-focused. And I think you’ll have better results.

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And taking a look at your portfolio, you have beautiful professional designs! So yes, focus on getting people to check out your gig. Then I think it’s just a matter of them seeing if your style fits what they want. 🙂

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  • 3 months later...

From the seller standpoint I agree wholeheartedly.

From the buyer standpoint… Well, let’s put it this way: a buyer puts up a request and gets 30 responses. 25 of those are spammy, broken English, unrelated, or people with outrageous offers. The other 5 are perhaps related, perhaps intelligible, perhaps exactly what the buyer wants…

But if you get 25 bad responses from a single subcategory of Fiverr, what would it be like if everyone could see you? Buyers would be drowned in so much spam they’d never come back.

So as publishingmaven said – make some gigs in your strong areas. Especially as you’re just starting out, there’s no penalty to tweaking, deleting, or totally redesigning a gig. Just remember to stay within the ToS when making your gig and conducting your business!

A quick last note regarding Buyers Request… even though you’ll see tons of sellers advertising in Buyers Request, don’t do it! First, it’s ineffective as buyers don’t look at the page, and second, it’s spammy and can get you kicked from the site.

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  • 3 months later...
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  • 3 months later...

As a buyer, i need some services also. I have tried to submit a request to Buyer Request and i was disapointed. There were lots of template message. People even did not read what i wrote.

I do not understand why do not spend a bit more time and read carefully than write as buyers need.

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  • 3 months later...

As a buyer, i need some services also. I have tried to submit a request to Buyer Request and i was disapointed. There were lots of template message. People even did not read what i wrote.

I do not understand why do not spend a bit more time and read carefully than write as buyers need.

The best moment is when I need for example a cover photo and they respond with

“Design outstanding modern logo within 12hrs Best Quality Logo on Fiverr / Best quality Logo I’ll Design an OUTSTANDING LOGO with my creativity blabalba”

!

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The buyer request section should be upgraded in my opinion too.
1.90% of the buyer requests are too generic. “I need a logo” Without specifics, how would I offer something? It could be a 5 dollar job, but it could easily be 50. It’s a setup for disputes.
2. Yes, there sellers spamming it, just ignore them.
3. I feel like it’s a price competition, and most requests have 10+ responses. As a quality seller, why would I craft a personalized response, knowing there are at least 5 sellers who’d already offered something for 5 bucks. I have submitted so far 20 proposals, got zero orders. And sometimes I did offered cheap, less than the budget.

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The buyer request section should be upgraded in my opinion too.

1.90% of the buyer requests are too generic. “I need a logo” Without specifics, how would I offer something? It could be a 5 dollar job, but it could easily be 50. It’s a setup for disputes.

2. Yes, there sellers spamming it, just ignore them.

3. I feel like it’s a price competition, and most requests have 10+ responses. As a quality seller, why would I craft a personalized response, knowing there are at least 5 sellers who’d already offered something for 5 bucks. I have submitted so far 20 proposals, got zero orders. And sometimes I did offered cheap, less than the budget.

The buyer request section should be upgraded in my opinion too.

Totally agree with you. As a seller, I send around 10 offer in a day and get works daily from them.

However, I did not send any offer in last 30 days. I cant find any realistic offer. Either there is a lack of information or unrealistic low budget.

Another problem is sellers’ requests that there are lots of spammers.

Also, lack of information causes cancellation. However, sometimes it seems I can do the job but need more information to clear every step. I send an average offer and ask more information from buyer to discuss about project and delivery time. Buyer did not reply message and just accepted offer. Than want many extra works. Such issues, Fiverr protects buyers. Fiverr says if I send offer, I just accept the price and the information given is sufficient.

Maybe there should be a message button to contact buyer for more information or discuss about project.

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The buyer request section should be upgraded in my opinion too.

1.90% of the buyer requests are too generic. “I need a logo” Without specifics, how would I offer something? It could be a 5 dollar job, but it could easily be 50. It’s a setup for disputes.

2. Yes, there sellers spamming it, just ignore them.

3. I feel like it’s a price competition, and most requests have 10+ responses. As a quality seller, why would I craft a personalized response, knowing there are at least 5 sellers who’d already offered something for 5 bucks. I have submitted so far 20 proposals, got zero orders. And sometimes I did offered cheap, less than the budget.

As a quality seller, why would I craft a personalized response, knowing there are at least 5 sellers who’d already offered something for 5 bucks.

  • Do you really want the buyer who accepts those $5 offers? I don’t. Those buyers are not for me 🙂
  • It doesn’t matter if there are 5 or 25 offers before you. Most of them are templates so it should be rather easy for your offer to stand out. I’ve had several clients who told me that my offer was by far the highest, but they accepted mine because my offer was actually personalized. There are plenty of sellers offering entire websites for $5. Why do you think buyers choose to pay $900 for mine and there are plenty of others selling at even higher prices 🙂

A good customer who knows what they want and what it’s worth will pick your offer as long as you can explain the value of your service.

If you’re not getting replies to your offers then either you’re bidding on the wrong requests or you should review how you present your service.

I think the bigger problem here is that there aren’t enough decent requests to even bid on. A lot of them expect the world for $5.

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As a quality seller, why would I craft a personalized response, knowing there are at least 5 sellers who’d already offered something for 5 bucks.

  • Do you really want the buyer who accepts those $5 offers? I don’t. Those buyers are not for me 🙂
  • It doesn’t matter if there are 5 or 25 offers before you. Most of them are templates so it should be rather easy for your offer to stand out. I’ve had several clients who told me that my offer was by far the highest, but they accepted mine because my offer was actually personalized. There are plenty of sellers offering entire websites for $5. Why do you think buyers choose to pay $900 for mine and there are plenty of others selling at even higher prices 🙂

A good customer who knows what they want and what it’s worth will pick your offer as long as you can explain the value of your service.

If you’re not getting replies to your offers then either you’re bidding on the wrong requests or you should review how you present your service.

I think the bigger problem here is that there aren’t enough decent requests to even bid on. A lot of them expect the world for $5.

Totally agree, we both say we don’t want to waste energy on poorly written customer request, who are likely to be problem clients for 5 bucks. Instead, go for large orders, with Quality offers.

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  • 3 weeks later...

I will be honest I am shocked by the lack of care taken over the buyer requests. Would you walk in a shop and ask for something which takes a few hours and expect them to understand awful English orders, blatant angry demands, asking for everything for $5 and always in a day. Not sure what gets delivered to these buyers but I expect it’s an awful end result. When people undervalue work of proper sellers because of their poor requests asking for cheap quality and fast you wonder what world they live in

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  • 4 months later...

Besides not seeing much of generated buyers requests the thing that bothers me somewhat is the absolute misunderstanding of the term animation and explainer videos.
I personally think that most buyers either don’t know how long it takes to make an animated explainer video of even one minute,so their lack of awareness about this thing makes it a little bit hard for me to negotiate a fair price even though it loses the selling appeal.So as a comparatively new seller I just have to put in four days of continuos work with straight three hours,regularly for fifteen dollars.

Just venting some frustration.No need to get disheartened.
Learn-Learn-Learn.Work-work-work

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  • 2 months later...
  • 2 years later...

How do I write a cover letter or buyer request?


Stay away from copy letter copy paste. Same for buyer request. Read the job, understand the good and the bad. Then replay the buyer through a conversation. If you don't want to do this trouble, open an IT firm with crores of rupees. Employees will do that.
In fact, when a buyer posts a job, he wants everyone to read the job. And the north side like that. Suppose you make a cupboard. He went to the shop and said, "Brother, I want a wooden cupboard. Can you make one?" What will the price be? What else to give wood? Then the shopkeeper started.
Hello sir. Thank you so much for visiting our store. We are the wooden shop that has been making a continuous cupboard since 1950. There is no dirt around our shop, we are eco-friendly and we have AC in our shop! We have 10 skilled craftsmen who are very skilled at carving wood. Please give me your job. We will satisfy you completely Insha Allah.
Yes,
Barkat Mia. 😛 😛


Now he said whether he would like to slap her? Seeing the copy paste of all of you and the diamond of beating your own drums, the buyers feel the same. If not, add the words "I have read" or "interested" in the text so that I understand you have read my writing. Because none of you read it and copy paste replay. Because this same replay has given 20 more people what you are giving.
In the past, you could get work with this copy paste or a big neat letter. But now it does not go. Because donkeys do not understand this work more.
So the writing could have been,
Buyer: "I want a wooden cupboard, can you make one? How much will it cost? What other wood will you give me?"
Cellar: "We like your vision. You're here for work (try to finish this gun song line in the half line. No one will read the 3 line gun song).
Well sir or friend or brother, we sell many kinds of cupboards, how do you feel? Okay, let me help. How many square feet is your living room? If the room is large, you can take a three-story cupboard. It has more space but the cost will be less than that. We will be able to do crafts and colors to match the decoration of your home. But you can also take two paellas if you want. Nowadays it is also very aristocratic. It takes up less space and since we have been doing this business with a reputation for the last 5 years, we can give the best suggestions which cupboard will be the best for your home. (But he beat his own drum. Because in the beginning I have Han, I have Tan, I have 10 years of experience, no one believes it today. Because there is no way to know if a 10 year old is saying that.)
Stick him to you like this. Then tell me to give some samples. But we have many more samples. I gave you some work that matches you see. And no matter how low or high the price is, we don't compromise on quality, sir / friend / brother. Because we believe quality will help you remember me and we want us to take place in the minds of buyers. (Will win the heart with tenderness, though it will vary from job to job).
That is our price range. But please compare our quality with the rest, surely your price range will not be too much. (Free him like this, he can go to another place or shop if he wants. Please hire me, please give me the job. Don't complain like this which is annoying. But try to give a range of price. If you give a fixed price, many may Don't work. Give him a chance to come to the inbox. Set a low to medium price at once. When he comes to the inbox, understand the buyer and ask for the price).
Offer him free help. As said customer satisfaction is most valuable to us. So if you spell from somewhere else, I can give you some free advice so that you can get the best service from him. (Here you did not say but what are the tips, but you explained to him that you are the best in the market.)
Let me know your opinion. I'm here for any open discussion about your cupboard. Thank you. "
This is an organic cover letter or buyer request. Not so much that you have to write. But all the shots will be different from one. Job understand letter. Many people may be talking nonsense, how many things do you need to write? I get a job copying! But maybe you can do a good job, your portfolio is good or you are just lucky, so get the job. However, if there is even a little bit of intelligence, the child will not be able to say and understand the words of a parrot bird, no one will work today.
You have to work. And this is what you will say. After that you will get the job but later the order will be canceled because if you are not proficient in that job. So first of all skills, then English and then communication. So, keep that in mind. 🙂
Happy Freelancing

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The golden rule of sending buyer requests.

Rule No. 1) First of all see how many people have sent offers. Apply for the project first with the lowest number of offers sent.

Rule No. 2) Try to work within the budget in which the client has sent the offer or offer a little more or less. Keep in mind that the budget is not too much or less than the budget given by the client.

Rule No. 3) Try to provide more information by writing less.

Rule No. 4) Just give priority to the project. Discuss how to do the project. Never say these things. (I am experienced, I have 5 years of experience, how are you, what are you doing.)

Rule No. 5) Try to explain to the client why your service is better than other sellers and what services you will provide extra which other sellers will not provide.

Rule No. 6) Trust the Client If you make any changes after delivery, you will do it for free (if the client deserves it).

Thank you
regards
Md. mohinul Islam (mdsojib276)

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On 7/6/2021 at 5:02 AM, mdsojib276 said:

Rule No. 1) First of all see how many people have sent offers. Apply for the project first with the lowest number of offers sent.

Rule No. 2) Try to work within the budget in which the client has sent the offer or offer a little more or less. Keep in mind that the budget is not too much or less than the budget given by the client.

Rule No. 3) Try to provide more information by writing less.

Rule No. 4) Just give priority to the project. Discuss how to do the project. Never say these things. (I am experienced, I have 5 years of experience, how are you, what are you doing.)

Rule No. 5) Try to explain to the client why your service is better than other sellers and what services you will provide extra which other sellers will not provide.

Rule No. 6) Trust the Client If you make any changes after delivery, you will do it for free (if the client deserves it).

1.) This is a terrible suggestion. Just because you see a request with a low number of responses on a request, doesn't mean it won't gain 100 after you respond. Then, you're in the middle of over a hundred requests, and the odds are strong that the buyer isn't going to wade through so many terrible seller responses (because, let's face it, most of them are written by sellers who have no idea how to compete for a job).

2.) I know quite a few buyers who posted a low budget, but hired me for a lot more than they posted. Many buyers don't know what kind of budget to suggest, so they just post a number, and hire a seller, at a different price, from the offer page. It can become a good skill once you can identify the buyers who know their budget, from the buyers who just posted a number, and let the offers, on the offer page, do the talking.

3.) Write what is necessary to address the buyer's needs. Be personal.

4.) Present yourself honestly.

5.) Why waste space explaining how all of your competitors are worse than you? Present your services honestly, and address the needs of the buyer. 

6.) I don't recommend this, because this opens the door for buyers to take advantage of you. Offer revisions, and if there is more work requested, than the revisions offered in the terms of your gig, require additional payment. Your services have value. Don't give them away for free.

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