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“Color is a power which directly influences the soul.” ― Wassily Kandinsky

Do you know why every water bottle is blue? Why every traffic “Stop” sign is red? It’s because 

different colors make people feel different emotions

. Water bottle is blue, because it looks more trustworthy. Would you drink from a water bottle that it’s color is black? I would not even think about buying one. Every traffic “STOP” sign is red, so it will focus driver attention and make him more alert.

I learned that when I was studying web design and Im still using it today on my websites. If i would be making layout for doctor’s website or payment service company I would totally go on blue with white. Ecology Party Website? There you go green, your turn…

You can see color psychology used everywhere, because it’s so effective. There are artist, companies, politics that are using it. You can use it on your main gig image, so you can affect potential buyers emotions! You could just change colors on it and make your gig more effective. Okay Michał, but I have 5 orders and no time to read so much. I get it and I value your time.

Below I will list most important colors and when to use them. You can read more about color psychology online, as im not psychologist 😁

Bring more attention to important informations

Make your products look more clean (perfect choice for toothpaste, soap)

Use color psychology to improve your gig

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