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Category Update: Email Marketing


mjensen415

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Email Marketing - New Service Types & Descriptions

Copywriting - Focused on helping Buyers to write engaging content for their emails, newsletters and sales funnels.

  • Call to Action Suggestions - The number of Call-to-Action (CTA) suggestions that you will write for the Buyer in order to help convert their readers. Range of: 1-10
  • Lifecycle Messaging Development - Develop an email campaign that spans multiple messages and help achieve the Buyer’s goals
  • Email Word Count - The number of words of email copy that you will write for the Buyer, based upon their specifications. Range of: 1 - 5,000
  • Emails Written - The number of emails that you will write for the Buyer, based upon their specifications. Range of: 1-10
  • Subject Line Suggestions - The number of different email subject lines that you will write on behalf of the Buyer. Range of: 1-10

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Email Templates - Focused on helping Buyers to design and implement templates that increase the professionalism of their newsletters, sales emails, etc.

  • Bug Fixes - The number of coding bugs that you will resolve for the Buyer. Range of: 1-10
  • Design Variations - The number of different template designs you will create. Range of: 1-10
  • Email Signature Designs - The number of different versions of an email signature that you will design for the Buyer. Range of: 1-5
  • Responsive Design - Provide a responsive design that will look good across multiple operating systems and screen sizes
  • Custom Graphics - Create custom graphics to enhance the Buyer’s content Ex. Memes, Images, Text Overlays, etc. Please specify in your gig description what type of content you will provide.

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Audience Development - Focused on 1) helping buyers to grow and segment their current email lists 2) sending out emails on a Buyer’s behalf to a targeted audience

  • Analytics Report - A report provided to the buyer that shows statistics (sends, opens, clicks, etc.) relating to an email campaign.
  • Contact List Size - The size of the audience to which you will promote the Buyer’s message. Range of: 1-500,000
  • Lifecycle Messaging Development - Develop an email campaign that spans multiple messages and help achieve the Buyer’s goals
  • Email Sends - The number of emails that will be sent in total. Range of: 1-500,000
  • Audience Segmentation - A service that will help the Buyer segment their email list in order to help improve conversion rates.

audience.thumb.png.c1ab05eec3906c93e1c57282ba1d9ff4.png

Above is a version that is focus on improving email campaigns

Below is a version that is focused on sending emails out to a target audience

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Email Platform Support - Focused on helping Buyers to resolve issues with their current email backend and set up the necessary infrastructure to capture emails and put Buyers into a relevant messaging flow

  • Analytics/Tracking Setup - A service designed to help buyers setup analytics & tracking on their site or social page.
  • Triggered Email Setup - As part of this service offering you will help the Buyer setup auto-response emails as part of a funneling or promotional email sequence.
  • Bug Fixes - The number of coding bugs that you will resolve for the Buyer. Range of: 1-10
  • Subscriber Form Setup - Helping the Buyer to setup an Opt-In form that allows them to capture lead information

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Metadata Updates

Platform - Which email delivery platform does the service focus on: Mailchimp, Infusionsoft, etc.

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