Category Update: Content Marketing

[mjensen415]

Content Marketing - New Service Types & Descriptions

Metadata Updates

Note: This is a very important update to the SC, as it will allow Buyers to sort based upon the platform they want to target in addition to the target audience they are looking to go after.

Platform - Which platform does the buyer want to focus on?

Target Audience - Which audience should see the content?

---

Content Strategy & Research - Focused on demystifying the Content Marketing landscape and provide direction to Buyers about the types of content they should focus on creating and the most effective channels of distribution for said content.

• Action Plan - A list of action steps that give the buyer a long-term strategy after completion of the gig.
• Competitors Researched - The number of competitors that you will research for the Buyer. Range of: 1-10
• Influencers Identified - The number of important influencers relating to the Buyer’s niche that you will identify for the Buyer. Range of: 1-10
• Keywords/Hashtags Researched - The number of keywords and/or hashtags that you will research on the Buyer’s behalf so that they can optimize their content for maximum exposure to a relevant niche. Range of: 1-10
• Page/Channel Evaluation - Review the Buyer’s page or channel to make sure they are following best practices. Point out possible areas for improvement.

Strat & Research.png770×889 105 KB

---

Content Creation - Focused on actually creating relevant content for Buyers. This includes creating original content as well as “spinning” their current content.

• Custom Graphics - Create custom graphics to enhance the Buyer’s content Ex. Memes, Images, Text Overlays, etc. Please specify in your gig description what type of content you will provide.
• Keywords/Hashtags Researched - The number of keywords and/or hashtags that you will research on the Buyer’s behalf so that they can optimize their content for maximum exposure to a relevant niche. Range of: 1-10
• Write Original Content - The number of different social media messages that you will write on behalf for the Buyer. Range of: 1-10
• Spin Content - Create different versions of the Buyer’s content via article "spinning
• Write Original Content - Create original content for the Buyer as part of the package

---

Content Promotion - Focused on distribution of content on a Buyer’s behalf. This includes Guests Posts, directory submissions, focused

• Audience Size - The size of the audience to which you will promote the Buyer’s message. Range of: 1-10,000,000
• Guest Posts - The number of messages that you will post on the Buyer’s behalf. Range of: 1-10
• Keywords/Hashtags Researched - The number of keywords and/or hashtags relating to the Buyer’s niche that you will research so that the Buyer can optimize their content for maximum exposure. Range of: 1-10
• Links & Bookmarks - The number of backlinks that you will provide directing internet users to the Buyer’s website. Range of: 1-500,000

[mswildflower]

So, is this the category that my “blog repost” service should go into?